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Our Story


PT. Soejasch Bali


Our company was established in 1983 and has built a solid network as a distributor in the food industry of Indonesia. In the early years our distribution network covered only the resort island of Bali, in particular the hospitality and food service markets. Soon the nation’s capital and its suburbs came into focus and a branch office in Jakarta’s south was born in the year 1994.


From then on a regular truck connected Bali’s head office with the Jakarta branch, sending tons of fresh & frozen processed meat products, as well as fish and bottled products to supply the increasing demand in both, HoReCa and all leading retail chains.


In 2003 PT.Soejasch Bali opened up the Surabaya branch in the strategic centre of industry and trade and in comfortable reach to the 2nd biggest harbor of Indonesia.


Our warehouses with cold, frozen and dry storage facilities are able of delivering fresh and frozen products to our customers all over the archipelago.


We have a large fleet of vehicles, including a fleet of 20 trucks of various sizes and are able to service most areas daily as the majority of our customers are concentrated on the main islands Java and Bali. Although, we do serve even remote areas and offshore industries regularly.


PT.Soejasch Bali supplies all leading hotels, restaurants, cafes, catering suppliers and related industries and all supermarkets throughout Indonesia’s some +3000 islands and with a constant standard of quality service.


Our DIN EN ISO 22000: 2005, Haccp and Food Safe Plus certificates are evidence of our commitment to deliver the best, reinforcing our motto:


"No compromise on quality and safety."


Our Motto is emphasized by the management and staff of PT.SOEJASCH BALI. In each location our sales teams consists of 3 levels; Sales Coordinator, Sales Representatives and Sales-/Promotion Teams, lead by an Executive Manager in the Bali-based head office.


Our sales structure has been designed to cover all islands in Indonesia, both – in the macro and micro economics of this challenging market arena.


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